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Those wily Brits have been at it again! Here’s my Friday scoop, as promised. The birds at butter LONDON have rallied up a fantastic array of tweed-inspired, earthy colors for Fall & Winter.

I love butter LONDON’s packaging, I love their formula, but most of all I love their naming scheme. butter LONDON embraces all things English, right down to the Britspeak theme.

Now, I consider myself slightly above average when it comes to Britspeak. First off, I have read all of the Harry Potter canon, so there’s that for starters.

Add to that, I’ve had two Brit bosses in my professional life, and they gave me unique insight into British vernacular and personal habits. The tea thing? It’s no joke. Neither are pocket squares. I also learned that “Franchesker” is how you say my name in British.

I googled “British disapproval” to capture the spirit of British bosses, and this was the first image. Ha! Grace van Cutsem during Will & Kate’s royal wedding.

So, if Britspeak is completely new territory for you, let’s start with the essentials.

Easy peasy, right? Roight. So now let’s meet butter LONDON’s Fall/Winter line-up. News of the collection came complete with Britspeak translations.

Lovely Jubbly. “A vibrant magenta flecked with red, blue and gold particles.”

Trustafarian. “A sage green with a golden holographic (!) finish.”

Gobsmacked. “A heavily-pigmented charcoal grey glitter with a slightly textured finish.”

Shag. “A high-shine, metallic, warm orange-burgundy.”

Toff. “A darker, dustier, brownish variation on a rose pink.”

These next few need no translation.

Queen Vic. “Red wine meets cranberry.”

Tea with the Queen. “On the pink side of tan.”

La Moss. “Vampy and full of red wine, just like its inspiration.” Kate Moss, natch!*

What colors are you saving your hay-pennies for? Must. Have. Gobsmacked. Loving Lovely Jubbly, too.

cheers, Francesca

*natch. Here’s an American word for you globetrotters.

Popped up as “Word of the Day” for me recently. Word of the DAY? Really?! I haven’t seen this word since 1998 in a YM magazine with Yasmin Bleeth on the cover. Pssssht.

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